The earliest of the early results are in for June US search numbers. They are provided by a company out of Dublin, StatCounter, and have been covered by Reuters. To read the headline, one would think that Bing has made a dent in the Google empire.
Here’s my quick take. I think that Microsoft should do a quick re-branding effort and instead of Bing they should rename their decision engine Bong because you would have to be high to think that Microsoft is going to impact Google’s dominant market position with its offering.
I take a look at this in more detail over at Marketing Pilgrim today.
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