All of this talk of bing being a real threat someday to Google is getting tiresome. So is the talk that Google is slipping and that the move for Marissa Mayer away from the core search product is a demotion.
Has anyone ever considered that because Mayer was given a seat on the Google operating committee, which is an exclusive management group, she is one of Google’s first 20 employees and money is not likely a worry for her, that titles don’t matter to her? I would like to think that innovation and progress are more of a concern to her but, of course, only Ms. Mayer herself can answer that. Search is and will remain important but where the search takes place (as in on the go and at the point of purchase more often) that is the future. Maybe she thinks being at the forefront of progress is better than milking a cash cow.
As for bing and search? If the September search numbers from comScore are any indication even with Google’s perceived lack of innovation and progress (under Mayer’s watch) isn’t hurting them. Why? It’s because bing is not a real threat despite the industry’s best efforts to make it look like one and Yahoo is, well, Yahoo.
When bing and Yahoo combined reach 40% of the search market then you can nudge me and I’ll take notice. Until then let’s move on. There’s nothing to see here.
