Dear SMB: Your Google Place Page Is Now More Important Than Ever

October 28, 2010

There have been significant changes in how Google Place Pages are shown in the SERP’s (search engine results pages). I am not here to confuse SMB’s (small and medium business) owners and marketers with the gory details. You can go to this very extensive and excellently presented post by Greg Stirling at Search Engine Land. [...]

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The 8,000 Most Important Things You MUST Do With Internet Marketing

October 27, 2010

Today’s word is hyperbole. Hyperbole is defined by Dictionary.com as 1. obvious and intentional exaggeration. 2. an extravagant statement or figure of speech not intended to be taken literally, as “to wait an eternity.”

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Aol. and Yahoo Deal Lampooned on SNL

October 25, 2010

Thanks to Barry Schwartz at Search Engine Land for bringing this to my attention. While the reference to Aol. and Yahoo making a deal is pretty funny the rest is even better. Enjoy.

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With Internet Marketing There Is Truly Nothing New Under the Sun

October 19, 2010

I did not attend the BlogWorld Expo in Las Vegas. I know, I must not be one of the cool kids and honestly, after having read a million recaps and reviews I am fine with it. Why? Because it sounds like everything I read on a daily basis except it was live and there was [...]

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The Importance of Keeping Internet Marketing Real

October 18, 2010

This is going to be a short post, which will be a relief to some of you. You have heard the expression, keeping it real? It means to not get caught up in the hype, don’t buy into every theory and to really look at how things impact you for real and not just how [...]

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The Week in Review: Knowing Noise

October 15, 2010

Sure there has been plenty to report in the world of Internet marketing. Google’s numbers. The rumor of Aol and Yahoo joining forces. Marissa Mayer’s change at Google. Here’s the thing. All of the following and all the reporting doesn’t do much to help move the needle. Why? Because our industry is notorious for taking [...]

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Nudge Me If Bing Plus Yahoo Gets to 40% of Search

October 14, 2010

All of this talk of bing being a real threat someday to Google is getting tiresome. So is the talk that Google is slipping and that the move for Marissa Mayer away from the core search product is a demotion. Has anyone ever considered that because Mayer was given a seat on the Google operating [...]

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Am I Adding to the Noise?

October 12, 2010

A few years ago the band Switchfoot did a song called “Adding to the Noise”. The chorus simply said If we’re adding to the noise turn off this song If we’re adding to the noise turn off your stereo, radio, video

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Marketing ADHD IS Real

October 7, 2010

Attention Deficit Hyperactivity Disorder (ADHD) is a real problem these days. At least that ‘s what the mental health organizations are claiming which, in some cases, simply makes people label things just to label them but that’s a discussion for another time and place. As it relates to marketing though, I firmly believe that the [...]

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A New Interstitial Low for Web Advertising

October 3, 2010

Warning: This is a bit of a rant. This relates to the post that I did over at Marketing Pilgrim the other day when I registered my disgust for advertisers and web sites who throw huge ads in between me and the content I want to see on their site. You can read about just [...]

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