People Are the True Difference on the Internet, Not Technology

by Frank Reed on June 19, 2009

We live in a society that values technology. The faster and more efficiently we can get something done the better it is. I have even seen some attitudes that the less interaction with human beings the better. The attitude is that if you can just build systems and processes that get things done quickly and efficiently and move people through to where they get what they want and get out it’s good.

In some cases that may be true but I don’t think that’s the norm nor is it a standard that will be aspired to. Why not? Because ultimately, the vast majority of people want to work with people. Do I have empirical evidence for this? No. I do have personal evidence of it though when I am frustrated by automated phone trees and online systems that don’t work. I hear that from others as well. I look at this a bit more over at Mike Moran’s Biznology blog with a post called “People Never Get Old on the Internet”. See you there.

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