Place Pages, Facebook Ads, Inc. Magazine and Changing Norms

by Frank Reed on August 5, 2010

Another day of looking at the Internet marketing space from several angles. I am really interested in local search so the ability for Google Place Page owners (which we refer to mostly as SMB’s) to be able to respond to reviews done in Google Maps is big. So’s the rest of it too, I guess, but I’ll let you decide.

Google Place Page Owners Can Now Respond to Reviews - Marketing Pilgrim
Changing Norms, Online Reputations and Your Future – Trackur
Some Facebook Advertisers Upping the Ante In a Big Way – Marketing Pilgrim
Content Anticipation: Inc. Magazine vs. Inc.’s Website – Biznology

Frank Thinking: Anticipating content is very rare. If you can accomplish this then you are doing something for your audience. Just as rare is an SMB that understands all of the local search options that Google affords them. If you would like to get some help with this concept cal me at 919-285-1515.

In honor of the idea of ‘norms’ I am going back to the original Norm from Cheers, Norm Peterson. George Wendt was classic. Here are some of the “Norm!” -isms from that great character.

“Can I draw you a beer, Norm ?”
“No, I know what they look like. Just pour me one.”

“How’s a beer sound, Norm?”
“I dunno. I usually finish them before they get a word in.”

“What’s shaking, Norm?”
“All four cheeks and a couple of chins.”

“What would you say to a nice beer, Normie?”
“Going Down?”

“What’s new, Normie?”
“Terrorists, Sam. They’ve taken over my stomach and they’re demanding beer.”

“What’ll it be, Normie?”
“Just the usual Coach. I’ll have a froth of beer and a snorkel.”

“What would you say to a beer, Normie?”
“Daddy wuvs you.”

“What’d you like, Normie?”
“A reason to live. Give me another beer.”

“What’ll you have, Normie?”
“Well, I’m in a gambling mood Sammy. I’ll take a glass of whatever comes out of that tap.”
“Looks like beer, Norm.”
“Call me Mister Lucky.”

“What’d you say, Norm?”
“Any cheap, tawdry thing that will get me a beer.”

“What would you say to a beer, Norm?”
“Hiya, sailor. New in town?”

(Coming in from the rain)
“Evening everybody.”
Everybody: “Norm!”
“Still pouring, Norm?”
“That’s funny, I was about to ask you the same thing.”

“Whaddya say, Norm?”
“Well, I never met a beer I didn’t drink.”

“Hey Norm, how’s the world been treating you?”
“Like a baby treats a diaper.”

“Would you like a beer Mr.. Peterson?”
“No, I’d like a dead cat in a glass.”

“How’s life treating you?”
“It’s not, Sammy, but you can.”
“What’s the story, Mr. Peterson?”
“The Bobbsey twins go to the brewery. Let’s cut to the happy ending.”

“Hey Mr. Peterson, there’s a cold one waiting for you.”
“I know, if she calls, I’m not here.”

“Beer, Norm?”
“Have I gotten that predictable? Good.”

“What’s going on, Mr. Peterson?”
“A flashing sign in my gut that says, ‘Insert beer here.’”

“Hey Mr. Peterson, Jack Frost nipping at your nose?”
“Yep, now let’s get Joe Beer nipping at my liver, huh?”

“What’s going on, Mr. Peterson?”
“Another layer for the winter, Wood.”

“Whatcha up to, Norm?”
“My ideal weight if I were eleven feet tall.”

“How’s it going Mr. Peterson?”
“Poor.”
“I’m sorry to hear that.”
“No, I mean pour.”

“How’s life treating you, Norm?”
“Like it caught me sleeping with its wife.”

“Women. Can’t live with ‘em … pass the beer nuts.”

“What’s going down, Normie?”
“My butt cheeks on that bar stool.”

“Pour you a beer, Mr. Peterson?”
“Alright, but stop me at one….make that one-thirty.”

“How’s it going Mr. Peterson?”
“It’s a dog eat dog world, Woody and I’m wearing Milk Bone underwear.

“What’s the story, Norm?”
“Boy meets beer. Boy drinks beer. Boy meets another beer.”

“How’s about a beer, Norm?”
“That’s that amber sudsy stuff, right? I’ve heard good things about it!”

“What’s going on, Mr. Peterson?”
“The question is, `what’s going ‘in’ Mr. Peterson?” A beer, please, Woody.”

“Can I pour you a beer, Mr. Peterson?”
“A little early isn’t it, Woody?”
“For a beer?” “No, for stupid questions.”

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