http://www.frankthinking.com/top-execs-must-know-internet-marketing/ Thu, 29 Jul 2010 22:57:28 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://www.frankthinking.com/top-execs-must-know-internet-marketing/comment-page-1/#comment-241 David W Thu, 05 Mar 2009 19:49:34 +0000 http://www.frankthinking.com/?p=684#comment-241 They don't know because they don't want to know. They don't get it and they don't like it. They don't like it because you don't need an MBA to become an online marketer (and are probably better off if you don't). They don't like it because they can't can't control it. They don't like it because the segments of business they understand (catalogs, newspapers, magazines, tv/radio) are dinosaurs facing extinction while new media continues to grab eyeballs and show profits even when the rest of the business is bleeding red. It must be a sad and terrible thing to realize you are going the way of the dodo and even worst to not have the good graces to get out of the way of the new species. They don’t know because they don’t want to know. They don’t get it and they don’t like it. They don’t like it because you don’t need an MBA to become an online marketer (and are probably better off if you don’t). They don’t like it because they can’t can’t control it. They don’t like it because the segments of business they understand (catalogs, newspapers, magazines, tv/radio) are dinosaurs facing extinction while new media continues to grab eyeballs and show profits even when the rest of the business is bleeding red. It must be a sad and terrible thing to realize you are going the way of the dodo and even worst to not have the good graces to get out of the way of the new species.

]]> http://www.frankthinking.com/top-execs-must-know-internet-marketing/comment-page-1/#comment-240 Manager Newz - Expert Advice for eManagers - » The Importance Of Internet Marketing Skills Thu, 05 Mar 2009 15:17:10 +0000 http://www.frankthinking.com/?p=684#comment-240 [...] Comments [...] [...] Comments [...]

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